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What we have learned delivering AI into production, written up.

AI Strategy

AEO vs SEO: How to Get Your Business Named in AI Answers

Buyers now ask ChatGPT, Gemini, Claude and Perplexity before they visit your website. What answer engine optimisation is, how it relates to SEO, and the practical steps that get your business named, and described accurately, in AI answers.

by Ashish Tripathi · 8 min read

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Displaying 1–5 (5)

  • 2026-10-11

    AEO vs SEO: How to Get Your Business Named in AI Answers

    Buyers now ask ChatGPT, Gemini, Claude and Perplexity before they visit your website. What answer engine optimisation is, how it relates to SEO, and the practical steps that get your business named, and described accurately, in AI answers.

    Ashish Tripathi

  • 2026-09-09

    Why AI Fails in Production

    AI now writes half the code in many engineering teams, yet most enterprise pilots show no measurable profit. What the 2025 and 2026 evidence says, why the gains stall before production, and how the teams that get results work.

    Ashish Tripathi

  • 2026-06-10

    Agentic AI vs Generative AI: What Engineering Leaders Need to Know

    Generative AI drafts; agentic AI acts. Here's how the two differ, where each fits, and what agentic systems demand of your 2026 SDLC strategy.

    Ashish Tripathi

  • 2026-06-10

    What Is an AI-Native SDLC? A 2026 Playbook

    An AI-native SDLC brings AI into every phase of delivery under governance. Here's why coding assistants alone stall, and what actually changes delivery.

    Ashish Tripathi

  • 2026-06-10

    Voice AI in Regulated Enterprises: 5 Lessons

    The hardest part of enterprise voice AI is trust: accurate facts, never dead air, full audit trail. Five lessons from building a production insurance voice bot.

    Ashish Tripathi